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No access Chinese mainland CCTV Newscontent www.cctvplus.com +86-10-83949886 +86-10-63978447 contact@cctvplus.com 2026-04-21T18:01:36Z 2026-04-21T18:01:36Z 2026-04-21 2014-11-06T09:22:45Z China Central Television China 中国 Society/Other April 17, 2026 2026年4月17日 China-Quanzhou Fashion Week/Showcase 中国-ファッションウィーク/融合 Quanzhou Fashion Week highlights fusion of cultural heritage, modern design 2026年泉州ファッションウィークが開幕 地域文化と現代デザインの融合がハイライト East China's Quanzhou, a global hub for textile and footwear manufacturing, launched its 2026 Fashion Week on Friday, attracting more than 10,000 designers, buyers and guests to Wulin Traditional Village for a program that fused local cultural heritage with modern design trends. The event highlighted the city's industrial strength, with a cluster valued at over 700 billion yuan (about 9.8 billion U.S. dollars). The opening runway linked Eastern aesthetics with manufacturing power, underscoring how Quanzhou's cultural heritage is being harnessed to reinforce its global role. The city's sports shoe output accounts for one‑fifth of the world total, and its modern sporting goods have been recognized as part of a national advanced manufacturing cluster. Local fashion companies are leveraging technological innovation, cultural creativity and collaborative supply chains to enhance competitiveness, positioning Quanzhou as both a production powerhouse and a rising fashion capital. "Quanzhou has already [had] a number of foundations. It's not brand new. History, culture are absolutely important for creating a cocktail of success factors.I believe that there are some commonalities between Quanzhou and Milan," said Armando Branchini, one of the founders of Milan Fashion Week and a co-founder of European Cultural and Creative Industries Alliance. The international fashion stage is playing a vital role in accelerating China's integration with global resources. At the Quanzhou Fashion Industry (Global) Supply Chain Conference, held alongside Fashion Week, leading brands such as Anta, Xtep, Peak, Septwolves and Lilanz joined more than 300 upstream and downstream suppliers showcasing cutting‑edge technologies, innovative materials and core production capacities. "During the conference, we can feel that everyone is securing more and more orders. Fashion is not just a dialogue within the industry. We need to engage more with global fashion and, more importantly, have more conversations with consumers," said Lin Hongnan, chairman and secretary-general of Quanzhou Fashion Industry Alliance. Quanzhou's push signals how China's fashion industry is shifting from contract manufacturing to brand‑driven influence, using supply‑chain scale and cultural capital to compete globally. With rising orders and deeper consumer engagement, the country is positioning fashion as a new front in its industrial upgrade and global integration. 　世界有数の繊維製品・靴製造拠点である東部・福建省泉州市で17日、2026年泉州ファッションウィークが開幕した。 　会場には、国内外から1万人以上のデザイナーやバイヤーが集まった。会場は、独特の趣と歴史が息づく、美しい村落「梧林古民家群」に設けられた。 　開幕のランウェイでは、福建地方に伝わる無形文化遺産の要素が、現代のファッションデザインと絶妙に融合、中国のトレンドと東洋ならではの美意識が披露された。 　＜ミラノ・ファッション・ウィーク創設者　欧州文化・クリエイティブ産業連盟共同創設者　アルマンド・ブランキーニ氏＞ 　「泉州には多くの基盤があり、全くのゼロからのスタートではない。成功というカクテルを調合する上で、歴史や文化は欠かせない重要な要素だ。泉州にはミラノと共通する点があると確信している」 　ファッションウィークとあわせて開かれた泉州ファッション産業サプライチェーン関連イベントでは、スポーツ用品大手の安踏（Anta）や特歩（Xtep）など有名なブランドや、300社以上の上流・下流サプライヤーが出展、最先端技術や新素材を紹介した。 　＜泉州ファッション産業連盟　林宏楠会長兼事務局長＞ 　「ここ数日、受注が増えているのを実感している。ファッションとは、業界の中だけの対話ではない。私たちは世界のファッションともっと交流し、そして何よりも消費者との対話を深めていく必要がある」 　泉州は7000億元相当の産業クラスターを持っており、そのスポーツシューズ生産量は世界の5分の1を占め、スポーツ用品は国家級の先端製造業クラスターに認定されている。 　地元のファッション企業は技術革新や文化的創造性、そしてサプライチェーンを活用して競争力を高め、生産拠点から「ファッションの都」への転換を目指している。 English/Chinese/Nats/Part Mute 英語/中国語/自然音声/一部音声なし Quanzhou City, Fujian Province, east China - April 17, 2026 (Quanzhou Broadcasting and Television Station - No access Chinese mainland) 1. Board reading "opening ceremony for 2026 Quanzhou Fashion Week" 2. Various of runway show in progress; attendees 3. SOUNDBITE (English) Armando Branchini, founder of Milan Fashion Week, co-founder of European Cultural and Creative Industries Alliance (partially overlaid with shot 4-5/ending with shot 6): "Quanzhou has already [had] a number of foundations. It's not brand new. History, culture are absolutely important for creating a cocktail of success factors.I believe that there are some commonalities between Quanzhou and Milan." ++SHOTS OVERLAYING SOUNDBITE++ 4. Branchini giving speech 5. Screen introducing Branchini ++SHOTS OVERLAYING SOUNDBITE++ 6. Runway 7. Attendee recording video 8. Various of exhibition for Quanzhou Fashion Industry (Global) Supply Chain Conference, visitors 9. Various of products on display 10. Various of company representatives talking with merchants, industry insiders 11. SOUNDBITE (Chinese) Lin Hongnan, chairman and secretary-general, Quanzhou Fashion Industry Alliance (partially overlaid with shot 12): "During the conference, we can feel that everyone is securing more and more orders. Fashion is not just a dialogue within the industry. We need to engage more with global fashion and, more importantly, have more conversations with consumers." ++SHOTS OVERLAYING SOUNDBITE++ 12. Various of company representatives talking with customers, industry insiders ++SHOTS OVERLAYING SOUNDBITE++ 13. Various of runway show in progress; model in photoshoot