China-Import Expo/Service Trade

Glimpse at CIIE service trade pavilion

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Shotlist


Shanghai Municipality, east China - Nov 8, 2019 (CGTN - No access Chinese mainland)
1. Sign reading "Atos"
2. Sign reading "Atos Cloud Computing"
3. People at import expo
4. Sign reading "Atos"
5. SOUNDBITE (English) Kenneth Joseph Schulz, head of Marketing, Atos Cloud Computing Co., Ltd. (starting with shot 4, partially overlaid with shots 6-8):
"We are tremendously bullish on the China market because as China continues to open its doors to the rest of the world, the state-owned enterprises are privatizing as well. And they are upgrading their technology, they are upgrading their business models, and that's exactly where we have experience with, and working with the state-owned enterprises and help them be more competitive as the foreign competition enters China and as they upgrade to globalize themselves."
++SHOTS OVERLAYING SOUNDBITE++
6. Slogan of Atos
7. People at Atos booth
8. TV showing "6 pillars of cybersecurity"
++SHOTS OVERLAYING SOUNDBITE++
9. Various of people at import expo
10. Sign reading "Australia Post"
11. Various of people at import expo
12. SOUNDBITE (English) Lincoln Wong, general manager, International Sales and Marketing, Australia Post (partially overlaid with shots 13-18):
"Because they're hungry for knowledge. 'I don't know these brand names, but tell me more about it. I don't know anything about how it's sourced or manufactured, I'd like to know more about it.' Chinese people are really looking for a point of difference to suit and cater for their particular lifestyle, which is unique. The middle class is rising. And by 2023, there'll be more middle class than the entire population of the U.S. So, we've got to be here and they've got to be here for this party."
++SHOTS OVERLAYING SOUNDBITE++
13. People at import expo
14. Sign reading "Helping businesses connect to the world"; products on display
15. People at import expo
16. Products on display
17. Various of people at import expo
18. Products on display
++SHOTS OVERLAYING SOUNDBITE++
19. People at import expo
20. Products on display
21. Sign reading price of product
22. Product held in hands
23. Product on display
24. SOUNDBITE (English) Koji Goro, director, Overseas Department, Seiban Limited (starting with shot 23, ending with shot 25):
"Why we focus our business in China? Because Japan's children population is just one million, so China is much more than Japan's kid population. That's why I come to here."
25. Goro introducing products to visitors
26. Various of people at import expo

Storyline


One pavilion of the ongoing China International Import Expo (CIIE) in Shanghai is all about the cross-border sale and delivery of services from shipping and logistics, to banking and IT.

Atos is the official IT service provider for many sporting events. It has been looking after the Olympics for nearly 20 years, basically ensuring all these tournaments are secure and digitally-enabled. The company participated in the CIIE for the first time.

"We are tremendously bullish on the China market because as China continues to open its doors to the rest of the world, the state-owned enterprises are privatizing as well. And they are upgrading their technology, they are upgrading their business models, and that's exactly where we have experience with, and working with the state-owned enterprises and help them be more competitive as the foreign competition enters China and as they upgrade to globalize themselves," said Kenneth Joseph Schulz, head of the Marketing with the Atos.

Companies here all want to do more business with China. Many are bringing goods from their home countries to the Chinese market. Australia Post is one of them. It has brought 31 brands to the expo this time. The government-owned company explained why it is so bullish about the mobile-first Chinese society of tomorrow.

"Because they're hungry for knowledge. 'I don't know these brand names, but tell me more about it. I don't know anything about how it's sourced or manufactured, I'd like to know more about it.' Chinese people are really looking for a point of difference to suit and cater for their particular lifestyle, which is unique. The middle class is rising. And by 2023, there'll be more middle class than the entire population of the U.S. So, we've got to be here and they've got to be here for this party," said Lincoln Wong, general manager of the International Sales and Marketing with the Australia Post.

And at Japan's healthy lifestyle section, there seems to be a steady stream of customers coming to check out these Seiban bags. These backpacks are great for children, as they are designed to minimize the impact on their bodies.

"Why we focus our business in China? Because Japan's children population is just one million, so China is much more than Japan's kid population. That's why I come to here," said Koji Goro, director of the Overseas Department of the Seiban Limited.

Many of these service companies said it is not so much about signing deals on the spot. Rather, it is about planting awareness about their brands to the wider Chinese community to ensure they are not just around for the annual expo, but they are here in China for the long haul.

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  • ID : 8126698
  • Published : 2019-11-08 20:37
  • Last Modified : 2019-11-09 22:31:35
  • Location : Shanghai,China
  • Category : economy, business and finance
  • Duration : 1'59
  • Audio Language : English/Nats
  • Source : China Global Television Network (CGTN)
  • Restrictions : No access Chinese mainland
  • Version : 2
  • ID : 8126698
  • Published : 2019-11-09 16:06
  • Last Modified : 2019-11-09 22:31:35
  • Location : Shanghai,Chine
  • Category : economy, business and finance
  • Duration : 1'59
  • Audio Language : Anglais/Nats
  • Source : China Global Television Network (CGTN)
  • Restrictions : Pas d’accès dans la partie continentale de Chine
  • Version : 2
  • ID : 8126698
  • Published : 2019-11-09 18:11
  • Last Modified : 2019-11-09 22:31:35
  • Location : Shanghai,China
  • Category : economy, business and finance
  • Duration : 1'59
  • Audio Language : Inglés/Nats
  • Source : China Global Television Network (CGTN)
  • Restrictions : No acceso a la parte continental de China
  • Version : 2

China-Import Expo/Service Trade

Glimpse at CIIE service trade pavilion

Dateline : Nov 8, 2019

Location : Shanghai,China

Duration : 1'59

  • English
  • Français
  • Español


Shanghai Municipality, east China - Nov 8, 2019 (CGTN - No access Chinese mainland)
1. Sign reading "Atos"
2. Sign reading "Atos Cloud Computing"
3. People at import expo
4. Sign reading "Atos"
5. SOUNDBITE (English) Kenneth Joseph Schulz, head of Marketing, Atos Cloud Computing Co., Ltd. (starting with shot 4, partially overlaid with shots 6-8):
"We are tremendously bullish on the China market because as China continues to open its doors to the rest of the world, the state-owned enterprises are privatizing as well. And they are upgrading their technology, they are upgrading their business models, and that's exactly where we have experience with, and working with the state-owned enterprises and help them be more competitive as the foreign competition enters China and as they upgrade to globalize themselves."
++SHOTS OVERLAYING SOUNDBITE++
6. Slogan of Atos
7. People at Atos booth
8. TV showing "6 pillars of cybersecurity"
++SHOTS OVERLAYING SOUNDBITE++
9. Various of people at import expo
10. Sign reading "Australia Post"
11. Various of people at import expo
12. SOUNDBITE (English) Lincoln Wong, general manager, International Sales and Marketing, Australia Post (partially overlaid with shots 13-18):
"Because they're hungry for knowledge. 'I don't know these brand names, but tell me more about it. I don't know anything about how it's sourced or manufactured, I'd like to know more about it.' Chinese people are really looking for a point of difference to suit and cater for their particular lifestyle, which is unique. The middle class is rising. And by 2023, there'll be more middle class than the entire population of the U.S. So, we've got to be here and they've got to be here for this party."
++SHOTS OVERLAYING SOUNDBITE++
13. People at import expo
14. Sign reading "Helping businesses connect to the world"; products on display
15. People at import expo
16. Products on display
17. Various of people at import expo
18. Products on display
++SHOTS OVERLAYING SOUNDBITE++
19. People at import expo
20. Products on display
21. Sign reading price of product
22. Product held in hands
23. Product on display
24. SOUNDBITE (English) Koji Goro, director, Overseas Department, Seiban Limited (starting with shot 23, ending with shot 25):
"Why we focus our business in China? Because Japan's children population is just one million, so China is much more than Japan's kid population. That's why I come to here."
25. Goro introducing products to visitors
26. Various of people at import expo


One pavilion of the ongoing China International Import Expo (CIIE) in Shanghai is all about the cross-border sale and delivery of services from shipping and logistics, to banking and IT.

Atos is the official IT service provider for many sporting events. It has been looking after the Olympics for nearly 20 years, basically ensuring all these tournaments are secure and digitally-enabled. The company participated in the CIIE for the first time.

"We are tremendously bullish on the China market because as China continues to open its doors to the rest of the world, the state-owned enterprises are privatizing as well. And they are upgrading their technology, they are upgrading their business models, and that's exactly where we have experience with, and working with the state-owned enterprises and help them be more competitive as the foreign competition enters China and as they upgrade to globalize themselves," said Kenneth Joseph Schulz, head of the Marketing with the Atos.

Companies here all want to do more business with China. Many are bringing goods from their home countries to the Chinese market. Australia Post is one of them. It has brought 31 brands to the expo this time. The government-owned company explained why it is so bullish about the mobile-first Chinese society of tomorrow.

"Because they're hungry for knowledge. 'I don't know these brand names, but tell me more about it. I don't know anything about how it's sourced or manufactured, I'd like to know more about it.' Chinese people are really looking for a point of difference to suit and cater for their particular lifestyle, which is unique. The middle class is rising. And by 2023, there'll be more middle class than the entire population of the U.S. So, we've got to be here and they've got to be here for this party," said Lincoln Wong, general manager of the International Sales and Marketing with the Australia Post.

And at Japan's healthy lifestyle section, there seems to be a steady stream of customers coming to check out these Seiban bags. These backpacks are great for children, as they are designed to minimize the impact on their bodies.

"Why we focus our business in China? Because Japan's children population is just one million, so China is much more than Japan's kid population. That's why I come to here," said Koji Goro, director of the Overseas Department of the Seiban Limited.

Many of these service companies said it is not so much about signing deals on the spot. Rather, it is about planting awareness about their brands to the wider Chinese community to ensure they are not just around for the annual expo, but they are here in China for the long haul.

ID : 8126698

Published : 2019-11-08 20:37

Last Modified : 2019-11-09 22:31:35

Source : China Global Television Network (CGTN)

Restrictions : No access Chinese mainland

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