Davos, Switzerland - Jan 19, 2026 (CCTV - No access Chinese mainland)
1. Various of attendees walking, signs of World Economic Forum (WEF)

Geneva, Switzerland - Jan 14, 2026 (CCTV - No access Chinese mainland)
2. SOUNDBITE (English) Borge Brende, president, World Economic Forum (partially overlaid with shots 3-4):
"It is significant that a big nation and a big economy like China is sending so strong signals that it doesn't only want to operate alone, because it's so big, but wants to have influence through working with others but also upholding the institutions that we built since 1945. And you know, things do change for the moment. Things can also change our time and also be ready for other sentiments that might come in the future. So it's important that China is sending this signal."

++SHOTS OVERLAYING SOUNDBITE++
Davos, Switzerland - Jan 19, 2026 (CCTV - No access Chinese mainland)
3. Various of attendees walking

Geneva, Switzerland - Jan 14, 2026 (CCTV - No access Chinese mainland)
4. Interview in progress
++SHOTS OVERLAYING SOUNDBITE++

Davos, Switzerland - Jan 19, 2026 (CCTV - No access Chinese mainland)
5. Various of venue of WEF annual meeting, reporters, flags, sign

The keynote speech delivered by the Chinese President Xi Jinping at the 2017 annual meeting of the World Economic Forum (WEF) is of profound significance, said Borge Brende, president of the WEF in an exclusive interview with China Media Group.

Back in 2017, when Xi made the clarion call for economic globalization, the world witnessed a fresh surge of trade protectionism. And over the years, protectionism and economic nationalism have continued to cast a shadow over the struggling global economy.

Xi offered China's proposals in the 2017 WEF speech. He stressed the importance of developing a dynamic innovation-driven growth model, a model of open and win-win cooperation, a model of fair and equitable governance, and a balanced, equitable and inclusive development model.

Brende described that speech as transcending time and space, contributing wisdom and strength to solving the common problems facing humanity, and providing precious certainty and stability to a world beset by turmoil and strife.

"It is significant that a big nation and a big economy like China is sending so strong signals that it doesn't only want to operate alone, because it's so big, but wants to have influence through working with others but also upholding the institutions that we built since 1945. And you know, things do change for the moment. Things can also change our time and also be ready for other sentiments that might come in the future. So it's important that China is sending this signal," said Brende.