Tianjin Municipality, north China - Aug 14, 2026 (CCTV - No access Chinese mainland)
1. Various of launch event of film culture carnival in progress; attendees
2. Aerial shot of Tianjin Binhai Cultural Center, venue for film culture carnival fair
3. Various of visitors at fair, wearing virtual reality (VR) headsets, engaging in intangible cultural heritage events, filming robots dancing
4. Fair at Jinwan Plaza
5. Visitors
6. Various of visitors experiencing weaving
7. SOUNDBITE (Chinese) Lang Shuang, visitor:
"It is such a pleasure that we can access intangible cultural heritage from all across China and get hands-on experience in creating small traditional crafts right here in Tianjin."
8. Various of visitors experiencing traditional craft, food, watching art performance
9. Various of fair at night, performance, visitors at fair
10. Various of night view, buildings

The China Media Group (CMG) launched a film culture carnival in north China's Tianjin Municipality on Friday, opening two fairs as the side event.

The two fairs are held at Tianjin's Binhai Cultural Center and the Jinwan Plaza.

The market at the Binhai Cultural Center is bustling, showing a rich array of content covering film industry technology, ocean-themed intangible cultural heritage, parent-child interactive entertainment, and cutting-edge innovative achievements in the film industry. At the intangible cultural heritage exhibition area, visitors can get an up-close experience of intangible cultural heritage items with distinct Tianjin characteristics and the profound marine cultural heritage of Binhai City.

The fair at the Jinwan Plaza attracted over 80,000 visitors on the opening day. A dedicated exhibition zone for ceramic intangible cultural heritage craftsmanship offers visitors full immersive experiences, where they can both paint porcelain pieces and hand-sculpt raw clay. The bamboo weaving from southwest China's Sichuan Province has drawn large crowds of tourists, who learn the craft on-site from inheritors and take their self-made heritage souvenirs home.

"It is such a pleasure that we can access intangible cultural heritage from all across China and get hands-on experience in creating small traditional crafts right here in Tianjin," said Lang Shuang, a visitor.

The fairs will run through Aug 20.